en.v & Dow Release “REUSE Speakers Forum” Videos Online To Educate The Public On Key Environmental Issues

Watch The REUSE Speakers Forum In HD on YouTube http://www.youtube.com/envearth

Kuwait City, Kuwait – 11th September, 2011-In anticipation of the upcoming REUSE 5.0 exposition in early 2012 (www.projectreuseme.com), The en.v Initiative, a leading organization dedicated to social responsibility in the Arab World and Dow released High Definition (HD) video footage of theREUSE Speakers Forum on YouTube (www.youtube.com/envearth) and launched an online awareness campaign to reach out to the general public and educate them on key environmental issues facing the Arab World.

Through videos of the forum, the general public will learn about the importance of sustainability as it relates to the private sector (ie. companies and corporations) as well as the public sector (government and semi-governmental institutions). The videos further highlight issues related to gas emissions, renewable energy, agricultural productivity, waste management, and water shortage.

“Raising awareness to help protect the Kuwaiti environment, and to encourage sustainable practices in the community are important to Dow. We understand that the health of our business is intertwined with the health of the communities we are a part of.” said Markus Wildi, Vice President of Corporate Development in Kuwait, and President of Dow Middle East.

“I hope that giving the general public access to video footage of these discussions has shed light on some of the challenges that we are currently facing in the region.  We aspire for the REUSE Speakers Forum to be a stepping stone for many more discussions that will lead to a change in the way that corporations do business as well as the way that governments regulate them,” says Zahed Sultan.

The en.v Initiative’ recently organizedthe REUSE Speakers Forumat the Australian College of Kuwait (ACK) – championed by Dowas the Title Partner.  The purpose of the forum was to promote a dialogue on sustainability in the region and spark a discussion on ways that can further put into perspective the challenges that the Arab world is facing regarding environmental issues.

Bringing together thought leaders, stakeholders and decision makers from Kuwait and across the globe, the panelists included Dr. Anne Wallin, Director of EH&S and Sustainability for Dow EMEA; Najib Saab, Editor-in-Chief of Al-BiaWalTanmia,  Secretary General of the Arab Forum for Environment & Development (AFED) and President of MECTAT; Chad Boettcher, Senior Vice President of Social Innovation, Weber Shandwick; Captain Ali Haider, Vice President of Kuwait Environmental Public Authority (EPA); Dr. Lia Carol Seighart, Senior Environmental Economist, Regional Finance Coordinator MENA Region Sustainable Development, The World Bank; Dr. Sami Al-Yakoob, Chief Executive Officer of Gulf Environmental General Trading and Contracting Company (GETCO); and Tarek Sultan, Chairman and Managing Director of Agility.

The forum was mediated by the en.v Initiative’s CEO and Managing Partner, Zahed Sultan and was opened by a keynote speech from Markus Wildi, Vice President of Corporate Development in Kuwait, and President of Dow Middle East.

REUSE is an annual exposition that serves as an opportunity for non-profit organizations, companies, professionals and aspiring creative talents to showcase their accomplishments in the fields of social responsibility and sustainability via a range of artistic mediums and interactive activities for the general public.

About en.v
en.v (a subsidiary of El Boutique Creative Group http://www.elboutique.com) is an initiative dedicated to social responsibility in the Arab world.  en.v’s primary objective is to seek out public sector bodies, private sector and civil society organizations in the region, document their efforts, and create interactivity between them towards developing a more thought-conscious society. Using formats that are appealing to the masses, en.v strives to develop mediums that entities can utilize as platforms for communicating their social efforts and engaging their respective stakeholder communities.

Read the REUSE official blog:

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For more information please contact:
The en.v Initiative
Tel: +965 2252- 4614
Fax: +965 2252-4615
Email :env@envearth.com
Web: http://www.envearth.com

Rosie Muhanna
Weber Shandwick Kuwait
Tel: 965 2232 2998
Email: rosie.muhanna@ws-mena.com

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